An advertising campaign pitch for an original sport beverage focused on giving consumers unfamiliar or fed up with confusing sport supplements, a simple and delicious drink for the gym, field, or trail.

“The rumble of the barbell bouncing off the platform. The sweat cascading off your brow. The screaming guitars echoing through your earbuds. The scent of powdered chalk caked on your knuckles. All of your senses are being pushed to the limits as you explode out of your final rep of the set, except for one. The only thing missing is taste. It’s never a taste of defeat, instead the flavor in question is that of the newest contender in the squat racks area: Zük Performance & Rehydration Drink. 

Zük was created by a man who refused to take a rest day for so long that his gym charged him extra fees for always showing up too often, and for making the rest of the clientele look super lazy in comparison.

Composed of a blend of FDA approved ingredients designed to maximize your performance as a bodybuilder & athlete, Zük is THE drink for a supplement fan.  Packed into a single can is a generous amount of L-Carnitine, iodized Hydrochloride Creatine to assist with recovery without the acidic taste, essential BCAAs, Caffeine, and Beta-Alanines to give pre-workout fans the boost they need to crush that final superset. 

Why get five different tubs of various powders at the health store, when you can instead get all the essentials in one serving, and enjoy the taste and benefits of your hard work while at the gym?

The thing you have to decide when you choose a Zük Performance & Rehydration drink is what flavor you want. Don’t waste time worrying about mixing your supplements or missing anabolic windows and long loading phases, when you can instead enjoy picking things up and putting them down with a delicious beverage to sip on between lifts.”

“Zük what you thought you knew about workout beverages.

It’s time to Zük sh*t up!"